SHARE THE LOVE: BENEFITS STRATEGY FOR MILLENNIALS

Just under half of all millennials consider their overall benefits package to be very important for their job satisfaction, according to SHRM research. As a result, millennials aren’t enrolling in benefits with the same frequency as other groups.

You can share the love by helping your clients create a millennial-approved benefits package. And your clients will appreciate your assistance in their recruiting and retention efforts.

More than one in three American workers is a millennial – the 18- to 34-year-olds. They aren’t impressed with a typical employee benefits package because millennials have a different range of criteria than other generations.

In a recent BenefitsPro.com article, Bruce Hentschel outlined 5 things millennials want from benefits:

  1. Choice and variety;
  2. Customization and control;
  3. True simplicity;
  4. Interaction and collaboration; and
  5. Technology, not paper.

Read the full article for all the details. Help your clients embrace these concepts and their benefits package will appeal to millennials.

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