CUSTOMER DEMOGRAPHICS: WHICH EMPLOYEES USE PURCHASING POWER?

Taking a look at our customer demographics, it may surprise both you and your prospects who the typical customer is. For example, it’s not the low income earner. In fact, 45 percent of the employees who use our program earn $50,000 – $90,000. This new selling tool breaks down the percentage of employees who use our program by age, gender, marital status, education and several other factors.

The Customer Demographics flyer is just one of the downloadable selling tools that can be found in our Power University library. Log in now and download this tool!

And there’s a bonus! Logging in allows you to access case studies, industry snapshots and a wealth of sales tools. We also have a new resource list in the library as well. Plus, you’re automatically entered in the monthly drawing to win a $100 AMEX gift card. The $100 AMEX gift card winner is selected in a random drawing from the names of brokers who log in to Power University each month. The winner is announced in the next month’s newsletter.

March’s winner was Robert G. from Canton, GA.

To access:

  1. Click here to go to the Online Broker Toolkit
  2. Select the Sales Tools tab
  3. Choose a solution and click “Access Power University Now”

If you need login credentials, please click here.

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